The Guardian reports on the Advertising Standards Authority’s decision to allow Miracle Gro to advertise their organic compost as “100% chemical free”. The ASA’s reasoning is that viewers understand the word “organic” to mean no man-made chemicals are used in the manufacture of a product, so the advert is permissible. I’m not quite sure how a compost without any chemicals would be beneficial to plants, so it seems Miracle Gro are playing on the commonly held beliefs that chemicals, particularly man-made chemicals are inherently bad, and “natural” and “organic” products are free from such nasty things. Tut tut.
Scientists at Cornell University in Ithaca, New York have used graphene, a material made from carbon that is one atom thick, to create the world’s smaller balloon. They produced membranes innumerable to gas that measured from 1 to 100 square micrometres in area and 0.25 to 3 micrometres deep. A micrometre is one millionth of a metre, meaning around 1.5 million of these balloons could fit on your thumbnail. If only they could work out a way to write “Happy Birthday” on them. Until then, the suggested uses of the balloons include tiny weighing devices and pressure sensors.